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Sexy New ‘Gossip Girl’ Ads Poke Fun at Outraged Parents
By Gossipgirl | July 22, 2008
Gossip Girl isn’t a show that’s centered around sex, though you’d never know it by looking at the ad campaigns the CW has cooked up to promote the series. When the show returned for its post-strike run last season, the network promoted it with a controversial "OMFG" ad campaign that had teens smirking and parents getting the vapors. The commercials and posters focused on the show’s scandalous hook-ups rather than its well-drawn characters or clever dialogue. It was a risky campaign, but it garnered a lot of press and ensured Gossip Girl was on everyone’s minds.
With season 2 of the series set to premiere on September 1, the CW has decided to not only up the sex appeal in their most recent ads, but also to poke fun at the parental outrage the show inspires.
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Topics: Gossip Girl Season 2 News |
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